From newspapers to radio, television to YouTube, and now artificial intelligence, every media revolution has followed the same pattern: the incumbents defend yesterday’s business model while the newcomers build tomorrow’s empire. But the AI revolution may produce an unexpected winner:… Continue Reading →
AI is the latest tool helping storytellers push boundaries — but like every major technological shift before it, it’s disruptive. More often than not, it’s the challengers who embrace new technology faster than the incumbents who are weighed down by… Continue Reading →
Covid burst the dam: with a viewer watching YouTube content on their connected TV and Game of Thrones on their mobile device, distribution platforms and screens have blurred, meaning that eventually, the price an advertiser will pay for a viewer… Continue Reading →
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