Category Entrepreneurship

From Conviction to Process: Launching the Peanut Project’s Next Phase

Why we’re formally opening the process — and what it means for investors, partners, and Montreal. For the past few months, the Peanut Project has existed in an unusual space: highly visible, quietly serious, and deliberately unstructured. That was intentional…. Continue Reading →

The Second Successful Siege of San Francisco

A Lost Chapter from The Confessions of Alexander the Great. I had crossed many territories in my youth—some with sword, some with coin, and some with nothing but a story and the audacity to believe it could become an empire…. Continue Reading →

Peanut Project: End of Phase 1, Start of Phase 2.

This is the most substantive update in the Peanut Project journey, though I recognize it’s a bit of “inside baseball” with regards to deal-making. I could not have done it without the community’s support, help and words of encouragement. End… Continue Reading →

Re-Introducing WatchMojo Studios: Scripted Stories & Unscripted Formats

For nearly two decades, WatchMojo has been known as a digital-first media company that understood audiences before “audience-first” became a buzzword. But from the beginning, WatchMojo was never just a YouTube company. It was a studio—one that happened to distribute… Continue Reading →

Why Conviction Creates Leverage (and Silence Destroys It)

Dear Expos community, TL:DR: Institutions don’t reward silence. They reward credibility. And credibility comes from consistency under pressure. Institutions don’t reward silence. They reward credibility. And credibility comes from consistency under pressure. It’s not that principles hurt profit. It’s that… Continue Reading →

The Rebirth & Relaunch of the SoundMojo record label

JFC. Mind blown. WatchMojo may be best known for film, TV, and gaming—but my soul has always been music. Early on, around 2012, I leaned into that and personally wrote and produced many of our music Top 10s, curating the… Continue Reading →

Over-Extension, Pivots, and the Myth of “Just Add Capital”

I recently read a solid case study on the implosion of MrBeast’s burger venture. It was a good read. While I was familiar with most of it, there were a few new details that were genuinely interesting. What struck me… Continue Reading →

Location, Location, Location! Help me help you.

To succeed in entrepreneurship, you need:  Vision vs vision: Vision (upper case V) is the “big idea,” the “Why.” Here, “making Montreal great again” (for lack of better term) via the return of baseball and the Expos, but also the… Continue Reading →

If You Want To Go Far…

As the Expos Peanut project moves from abstract idea to disciplined exploration, I’ve found it useful to be explicit about how I’m thinking about people, roles, and sequencing. Frankly, one month into the journey, I have not even focused on… Continue Reading →

Financing Update: Leaning In, Slowing Down, and Doing the Work

One of the quiet milestones over the past few weeks has been crossing into what I’d call a FrieNDA phase. Not formal NDAs yet, but enough shared context, candor, and mutual respect that conversations are no longer hypothetical. While I personally adopt… Continue Reading →

Overcoming Insurmountable Obststacles Is a Feature, Not a Bug

When people look at a complex, multi-year effort like exploring the return of Major League Baseball to Montreal, it’s easy to assume it’s the most daunting challenge one could voluntarily take on. In reality, it’s simply the latest expression of… Continue Reading →

What Do American Business People Think of Quebec?

For 25 years, I have built a couple of global media businesses, building what is predominantly an American professional network. If you ask American business leaders what they think of doing business in Quebec and you ask them privately, candidly,… Continue Reading →

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